Illamasqua launches it’s Debut Fragrance FREAK

The biggest launch in Illamasqua’s history, our Debut fragance Freak launches today across, across our Selfridges counters and Flagship store!

To be the first to Freak visit


exotic and unconventional scent is not alone…to accompany the launch
of Freak, we have created a capsule collection of three Limited Edition

products, whose shades reflect the rare blooms that make up this concoction of dangerously exotic unconventional flowers.

Embracing the mysterious
histories of their namesakes are hardwearing Nail Varnish in Hemlock
(pale opal green iridescent), the nocturnal heart of Pure Pigment in
Queen of the Night (blackened plum), and a sensual Sheer Lipgloss in
Datura (neutral mauve).

capsule collection is also included in a Limited Edition Gift set,
comprising Freak, Nail Varnish in Hemlock, Pure Pigment in Queen of the
Night and the exclusive Sheer Lipgloss in Datura. The gift set is
available for £80, offering a saving of £21 and makes the perfect
Christmas gift – or little indulgent treat for a make-up lover!

In other exciting
Illamasqua news, we hosted the final stage of the Illamasqua Distinction
in Make-up Artistry Awards this Saturday 15th October 2011 in the heart
of our flagship store and School of Make-up Art at 20 Beak Street,
London W1. 

from across the globe jetted in from America, Australia and Ireland to
be a part of the finals for the first Distinction in Make-up Artistry
Awards 2011 and the store was a spectacle of vivid palettes and creative
techniques as each artist competed to be crowned the winner of their
category. Next year promises to be even bigger and better as we continue
to recognise professional artistry and creativity!

Now is your chance to celebrate the creativity of these students and vote for your winner! To vote, simply visit the Illamasqua facebook page, click through the image galleries for the three Awards categories to view each Finalist’s fantasy look and “Like” the image to vote for your favourite in each category before Midnight Monday 24th October 2011 –

We also have a behind-the-scenes film coming very soon to … watch this space!